HR 2.0 - For Every Generation

It’s interesting that when you perform a Google search for HR 2.0, most of what appears is minimally 2 years old.  Web technologies are NOT standing still.  If we are not constantly looking at what’s new now, and what our potential candidate base is using then we are going to fall behind and not be as competitive in the slowly emerging job market.  Today’s candidate (in my opinion) wants more money with more flexible hours, this seems strange that people want more for less but in my experience it’s true.  So how do we attract the BEST candidates in the future job market where ideal candidates will be demanding and selective? 

Sure, in today’s economy it’s not difficult to generate 100 candidates for every available position, but in the not so far away future this will DRASTICALLY change.  We may still receive 100 candidates, but only a small percentage will fit all of the “Must Have” requirements for the position.  The only way to be head of this change is to embrace, understand, and use the latest and greatest Web technologies. 

TOP Web 2.0 Sites for Today

·         LinkedIn.com – A must have for any professional level recruitment

·         Facebook.com – Important to have a Company presence on this, and have a way to interact with candidates that DOES NOT include your personal FaceBook page… that could be a disaster. 

·         Twitter – A bit more difficult to use, but it is still important to have a presence, and use this to point potential candidates to either your LinkedIn or FaceBook.  (Super Secret Tip… You can have all of these automatically update each other so that you only have to update 1 status)

·         RSS Feeds – Yes Still Important, while this may be a bit of an older technology.

·         Yammer – More of an internal business social network, but something to keep an eye on as it grows.

·         Blogs – Yes, since you are reading my Blog, you understand that Blogs are imperative to look at.  Some of my favorite are:

o   Jon Ingham’s Strategic HCM Blog – Thoughts on moving from HR to HR 2.0 and HCM

o   Fist Full of Talent

o   And Many More!!! 

More to come. J